I used to give people who made a show of religiousness, kindness, caring, or any other goodness the benefit of the doubt. I am really sorry I didn't listen to my common sense that doing things to be seen doing them is fraud, not just adultery. I don't expect you to take my word for it, but this is what my life has taught me: anyone putting on the goody-two-shoes act a little too thick I get away from, because I know they're just using it as make-up to cover a zit.
In other words, they're dis-simulating their true selves. The aim is to carve out a false image that is the antithesis negative of their true selves. It's a work of art, not the real thing.
The truly good, kind, and caring do good to do it, not to be seen doing it. And the difference between them and show-offs is obvious.